Store Policy

It is our policy that Bonsie Skin to Skin Babywear products have an advertised pricing
structure no lower than 20% below the Suggested Retail Price (“SRP”).

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We reserve the right to choose whom we do business with and to discontinue sales with anyone. If
you, or any Seller, ignore MAP or this Policy, we may decide, in our sole discretion, to take action,
including, but not limited, to the following:

(1) sending notices about our MAP and this Policy;
(2) restricting accounts; and
(3) canceling orders, refusing to accept new orders, and otherwise terminating business
relationships.

 

This Policy and our MAP prices represent our one-sided, unilateral policy decision as a company.
Sellers are always free to sell the Products at any price they choose, in their absolute discretion.
Notwithstanding anything to the contrary, expressed or implied, this is our company Policy, not a
binding agreement with you or any Seller. We are not asking for and will not accept any agreement
about this Policy.

This Policy and MAP cover advertised price, not actual sales price. The advertised price includes
advertising in any and all media, including, but not limited to, flyers, posters, coupons, mailers,
inserts, newspapers, magazines, catalogs, television, radio, public signage, websites, Internet
communications, social media sites, apps, or any other electronic media. For advertising multipack
offers, the MAP of the multipack is the quantity of SKU(s) in the multipack multiplied by the
respective MAP of the SKU(s) in that multipack. This Policy does not establish maximum
advertised prices. We do not have a policy regarding the price actually charged by Sellers.
It does not violate this Policy to advertise “lowest prices,” “meet or beat pricing,” “call for
pricing,” nor any similar phrases as long as there is no price below MAP advertised next to the
phrase.

The MAP Policy does not apply to solely on-premise or in-store advertising that is not distributed
to customers.

We monitor Sellers uniformly to ensure that advertising corresponds with this Policy. We may
find, in our discretion, that other advertising activity is designed to circumvent the intent of this
Policy and thereby violates this Policy.

Any strike-through or other alteration of the Minimum Advertised Price in an advertisement
violates this policy.

Unless specifically authorized, “bundling” or including a free or discounted product (whether
made by Bonsie Skin to Skin Babywear or another manufacturer) with a Bonsie Skin to Skin
Babywear Product violates this Policy.

We may discontinue specific products, hold promotions for specified products, or engage in “close
out” sales of products. In such events, we reserve the right to modify or suspend the Policy with
respect to affected products by notifying Sellers.

As we improve our business, we may change or cancel this Policy at any time. We will use

reasonable efforts to ensure that Sellers have notice about changes or cancellations to this Policy
within thirty (30) days of any change.

Please don’t hesitate to contact anna@bonsie.com with your business name and address if you have
any questions about how this Policy works. We like hearing from the awesome people selling
Bonsie Skin to Skin Babywear products.